Carrefour Expands East African Footprint with Major Entry into Ethiopian Market

ADDIS ABABA, Ethiopia, Jan 7 – Carrefour has officially entered into a strategic franchise and supply partnership with Queens Supermarket PLC, a subsidiary of the Midroc Investment Group, marking a significant milestone in the expansion of East Africa’s retail landscape. The collaboration aims to introduce Carrefour’s globally recognized banners, operational expertise and diverse product range…

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Kenya and Ethiopia Ink Landmark Border Trade Deal

NAIROBI, Kenya, Dec 22- The Kenya Export Promotion and Branding Agency (KEPROBA) has signed Border Trade Agreement between the Republic of Kenya and the Federal Democratic Republic of Ethiopia, facilitated through Kenya’s Ministry of Investments, Trade and Industry and Ethiopia’s Ministry of Trade and Regional Integration. The agreement was signed by Kenya’s Cabinet Secretary for…

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